Custom Soft Enamel Pins
Custom Soft Enamel Pins
Don't let the name fool you, these custom lapel pins are not bendable or soft. These are custom metal pins filled with enamel color. They are our most popular custom enamel pins due to their inexpensive price point.
When people envision a lapel pin, a soft enamel pin is generally what comes to mind. With their die-stuck raised metal outline and recessed enamel color fills, these custom soft enamel pins offer a textured finish that feels both classic and high-quality. They're the go-to choice for businesses, organizations, and hobbyists alike because they balance affordability with professional craftsmanship. And don't let their name fool you: These soft enamel lapel pins are neither soft nor bendable. They're a sturdy, reliable product that works perfectly with any logo or custom design.
Whether you're creating something bold for branding or a limited-run collectible, these soft enamel pins deliver standout detail without stretching your budget.
- Minimum Order Quantity: 25 units per design
- Material: Depending on the shape, our custom soft enamel lapel pins are created using either iron or zinc alloy.
- Enamel Colors: Select up to eight colors at no additional cost.
- Extras: You can choose custom back stamps, backer cards, or laser engraving from the cart page.
- File Type: We can use any format but prefer vector files when possible.
- Plating Options: All plating options are included in the base price.
- Enamel Color Matching: Browse our complete color guide here.
- Average Production Time: Two to three weeks after your proof has been approved
- Average Transit Time: Typically three to five business days
- Rush Options: Consider our USA rush-printed pins if you're on a tight deadline. For more details, contact us at sales@wizardpins.com.
Upload your artwork
and leave the rest to us.
Why Choose Custom Soft Enamel Pins?
Soft enamel lapel pins have a tactile effect that sets them apart from smooth hard enamel pins and is part of why they remain our most popular option. Soft enamel pins are made by striking your design into metal, filling the recessed areas with enamel, and baking the pins for a durable finish. The result is a pin with raised metal edges and colored cavities you can see and feel. If you're looking for versatile, timeless, and professional pins, custom soft enamel lapel pins are an excellent choice for branding, promotions, or creative projects. You can also buy matching coins, keychains, and other promotional products to complement your new pins.
Frequently asked questions
Yes. You can upload artwork in any file format, though vector files are preferred. Colors are matched to coated Pantone hues, and you can choose from plating finishes like silver, gold, copper, black nickel, or any PMS color.
We accept all standard formats, including JPG, PNG, PDF, AI, and EPS. For the sharpest results, vector artwork is recommended.
We can make light adjustments such as text edits, cut-to-shape outlines, background removal, or color changes. While we don't build full logos or artwork from scratch, you can send us starting visuals or explore our design partner, 99designs, for more extensive creative support.
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Need help choosing an attachment?
Use our guide below to get a better idea of each attachment type. Magnets will not work with thick clothing, lanyards or backpacks.

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